Committed to inspire a passion for photography

Underprivileged children taking pictures at the Kruger National ParkCanon South Africa has sponsored four Canon EOS 1300D cameras to the Wild Shots Outreach Programme. This programme is dedicated to teaching the art of wildlife photography to underprivileged children living on the edge of the Kruger National Park.

The cameras have already been put to use. Youngsters have used the cameras during a Wild Shots Outreach course at Nhlengelo School in Acornhoek, Mpumalanga.

Canon South Africa also sponsored 100 goody bags which were distributed amongst all the children attending the programme. 

‘We have long been committed to cultivating and nurturing the talents of emerging photographers in South Africa. We need to harness the interest and enthusiasm for photography amongst our youth if we are to ensure a succession of skilled and passionate photographers into the future. The Wild Shots Outreach Programme certainly aligns with our commitment to the development of aspiring photographers in South Africa; specifically in the field of wildlife photography,’ says Michelle Janse van Vuuren, marketing manager at Canon South Africa.

The annual Wild Shots wildlife photography conference was founded in 2012. It has become Africa’s foremost gathering of top wildlife photographers. In this programme the power of photography is used to educate, inspire and conserve.

The programme has reached 283 students through 31 courses. These students are taught photography in a series of practical workshops before going on a game drive to put what they have learned into practice. This is apparently the first time these students have ever had the opportunity to see their wildlife heritage.

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